From Yvon Chouinard, legendary climber, environmentalist and businessman as the founder of Patagonia, let my people go surfing is the story of a man who brought doing good and having grand adventures into the heart of his business life and serves a philosophical manual for the employees of Patagonia.
From his youth as the son of a French Canadian blacksmith to the thrilling, ambitious climbing expeditions that inspired his innovative designs for the sport's equipment, this is a book that will deeply affect entrepreneurs and outdoor enthusiasts alike as Yvon shares the persistence and courage that have gone into being head of one of the most respected and environmentally responsible companies on earth.
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